Park

Park (U.S.A.) / c. 1956

back next

Design: A fairly uninspired design, featuring widely-spaced inline italic caps for the label name (a treatment usually disdained by typographic designers) and Linotype Metro for the rest. The label name was probably cast on a Ludlow typecasting machine, which was used for display or headline typesetting (complementing the text-setting Linotype) in many newspaper printing plants. Coincidentally, the name 'Ludlow' appears on the credits. Silver on burgundy was a popular colour combination in the 1950s.

History: Label scan courtesy of disc jockey John Worthington of CKUA radio network, Alberta, Canada, who writes: "The Park Recording Co. was owned by bandleader Benny Goodman, who started it in 1956 to have more control over his own recorded output when dealing with other record companies. As far as I know he never issued any of his own work on the Park label. As a matter of fact, there were very few actual Park records."




site map   era index