Intro Records

Intro Records (U.S.A.) / 1950

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Design: The usual clean-edged panels are here eschewed in favour of ragged edges on both horizontal and vertical axes. In contrast, the letters of the label name seem to be under construction with accurate instruments such as a ruling pen and compasses (though their alignment is irregular).Flat areas are treated in different gradations of screening, achieving a multi-colour effect with one printing. It is extremely rare to see the selling price printed on the label, and more especially the notation 'Tax included,' which probably refers to California state tax.

History: Label scan courtesy of music researcher and collector Bill Dean-Myatt of the U.K. Launched in 1950, Intro Records was a country music subsidiary of the Aladdin R&B record label, based in Hollywood, California. Issued only in 78 rpm format, this was the label's first release; the label survived until 1957 (thanks to Sam Waring for info).




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