Teichiku 2

Teichiku (Japan) / c. 1948

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Design: A very 'modern' design exhibiting a plain solid panel ('cut-out' shapes became widely popular in the 1950s as designers took advantage of lithography's ability to print large areas of solid colour) in contrast with a vertical thin-lined wood-grain pattern. The 'cool,' contemplative treatment reveals the underlying influence of Zen Buddhism, with its philosophical emphasis on exploiting the tension between contrasting and opposing forces ('yin' and 'yang') in all aspects of life, especially when found in nature.

History: The Teikoku Gramophone Co. of Nara, Japan was founded in 1935, and apparently went through a corporate name change to Teichiku.


Design variations of this label in this decade (click on image to view page):


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