Decca

Decca (U.K.) / c. 1945

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Design: The florid decoration and graphic image of Beethoven from the original design has gone; the layout is hard-edged, further emphasized by the stroboscopic border. The only remnant of the ornamental design is the distinctive cap 'A' in the label name. In keeping with the exigencies of wartime, the bright colours have also been abandoned in favor of a sober black and white combination.

History: The Decca label, founded in England in 1929, expanded to the U.S. in 1934. 'Music While You Work' was a radio program introduced by the BBC (British Broadcasting Corporation) during WWII to help factory workers work steadily over long production hours. Launched in 1940, the program lasted until 1967. Label scan courtesy of collector Kjell Thorsen of Norway.




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