De Luxe

De Luxe (U.S.A.) / c. 1949

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Design: The label name, in hand-drawn lettering, and the logo of a pianist at a grand piano are drawn in the geometric style of Art Deco, which became popular in the late 1920s and early 1930s.

History: Launched in 1944 and based in Linden, New Jersey, De Luxe was founded by brothers David and Jules Braun. In 1951 they were bought out by Syd Nathan of King Records. Label scan courtesy of Canadian collector Jean Theriault.




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