Vocalion 1

Vocalion (U.S.A.) / 1935

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Design: A complete departure from earlier Vocalion labels, this design was introduced in 1935. The main panel consists of a left-leaning scroll, the open spaces being filled in with flowing, organic tendrils. The angular vertical Gothic used for the label name is underlined by softly-rounded scrollwork. The design gains strength by the type being reversed out of black.

History: Aeolian sold the Vocalion label to Brunswick in 1924. In 1930 it was resold to Warner Bros.

Design variations of this label in this decade (click on image to view page):

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