Variety

Variety (U.S.A.) / 1937

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Design: The label name is lettered very creatively in a lively Art Deco style, with the strokes chopped off at an angle and with a nervously-drawn inline, which is effectively continued inside the outer border. The image of an orchestra conductor appears on other labels (e.g. The Leader, Down Beat). The black and metallic silver combination is appropriate.

History: Label scan courtesy of musicologist and collector Bill Dean-Myatt of the U.K., who notes that this label was recorded and pressed by Brunswick Records for showman Irving Mills' Master Records Company.




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