Master (U.S.A.) / 1937

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Design: An unusual inverted baseline for the label name, lettered in a pseudo-Gothic style with springy curlicues, overlaid on a reversed-out music staff. A swash from the initial 'M' extends below, bearing the slogan "Follow the Master," perhaps a reference to the illustration above, which depicts a 'hot' band in action, in silhouette fashion, with a bandleader front and centre (compare with the later Savoy label). The stars and stripes of the American flag are used in a creative fashion as a border.

History: Label scan courtesy of German music researcher and collector Georg Richter. Thanks for updated info to collector Dave Dixon of Canada, who writes: "Recorded and pressed by Brunswick for impressario Irving Mills, but within the year, the best were reissued as Brunswick and Vocalion records; the remainder of the catalogues (like the Master issue shown here) are very rare."

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