Cordy

Cordy (Germany) / c. 1930

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Design: The asymmetrical Art Deco design, with strong horizontal and vertical axes, allows for logical arrangement of all the elements.

History: Label scan courtesy of UK music researcher and collector Bill Dean-Myatt. Thanks for updated info to Dr. Dieter H. Meyer, of Nuremberg, Germany, who writes: "Cordy was the successor label to the 'Electrocord' issues sold in Germany in the late 1920s and early 1930s. At the bottom edge of the label is the inscription 'Made in Germany by Electrocord Comp. Leipzig.' Electrocord was a subsidiary of Isiphon Werke Leipzig, a record trust founded before WWI by Mr. Bruno Castner of Leipzig, Saxony (ISI stands for 'Internationale Sprechmaschinen Industrie'). This trust held many different labels, such as ISI Record, Isiphon Concert Record, Daheim Record, Hallo Record and Electrocord, which was the last of the line following the introduction of microphone recording techniques in 1926. The Electrocord and Cordy labels in particular catered to the local Saxonian market, with offerings from local artists, e.g. the Tanzsport Orchester Zeuner-Freudenberg of Leipzig and the comic Arthur Preil; for jazz enthusiasts there were offererings from the Danish drummer and bandleader Reinhard 'Reini' Wenskat, who with his jazz band (under the name of  'Reini Wenskat mit seinen Prominenten') between 1929 and 1930 recorded many popular hits for ISI (another pseudonym he used was the 'Giusto Jazz Orchester'). To the left of the Cordy logo appears the brand's logo for electrically recorded disks, a Reisz carbon microphone from which a lightning-flash points down to the record below, with the words 'Elektro-akustische raumton-aufnahme" ('electro-acoustic recording') appearing underneath. This symbol can be found on almost all Isiphon labels from 1926 up to 1932, when the firm closed down. It corresponds to similar publicity lettering on other record labels, e.g. Columbia 'Viva Tonal Recording' or 'New Process,' Victor 'Orthophonic Recording' etc.). In the years before 1926 the 'ISI birdie' was used, the drawing of a bird whose tail was formed into the tip of a gramophone needle riding within the groove of a record over which the bird's wings were spread. Following are some links to illustrations: an Isiphon Concert Record appearing before 1926 (its design based on the 'Gramophone Concert Record' ?); a somewhat modernized version, showing the 'birdie' in an early form (Vox of Berlin had a similar drawing, designed by Berlin artist Jacob Deffner); an Isiphon Daheim Record label, showing a recording with comic Arthur Preil; an Isiphon Hallo Record label showing German Suetterlin letters; and an Isiphon Electrocord label with a title played by Jazz-Orchester Reini Wenskat."




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