Radiex 1

Radiex (U.S.A.) / c. 1925

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Design: The 'sunburst' design was introduced in 1923, foreshadowing the Art Deco trend of 1925 (which had the sunburst as a primary motif), but also looking back to the Victorian era with its decorative curlicues. The label name shows some stylish letterforms with a very large x-height.

History: Launched in 1922, the label was taken over in 1924 by Grey Gull. Label scan courtesy of collector Ken Hagelthorn of the U.S.A.

Design variations of this label in this decade (click on image to view page):

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