Meloto Record

Meloto Record (U.K.) / 1922

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Design: The same richly decorative treatment as appearing on the Vocalion and (its subsidiary) Aco labels, with a strong panel shape, in this case hexagonal, like that of Gennett; strong Gothic textur lettering for the label name, here with an upward-curving baseline; and leafy ornament filling the open interstices. The word 'Record' is squeezed in above the spindle hole almost as an afterthought. The overall visual effect owes much to the influence of William Morris, founder of the Arts & Crafts movement and an unapologetic medievalist.

History: Manufactured by the British branch of Vocalion for Meloto, a piano roll manufacturer. Launched in 1922, the label continued until 1927. Label scan courtesy of music researcher and collector Bill Dean-Myatt of the U.K.




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