Beka 2

Beka (Germany) / 1928

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Design: A gorgeous pseudo-brush lettered logo, complete with swash underline, in a commercial style that has fully matured (compare with the same logo from 1914, as well as the previous page). Its lines flow smoothly and there is nice contrast between the fat strokes and the delicate loops. The fine-dotted border also provides an excellent contrast for the whole, making for a very powerful image.

History: Beka was one of several record companies owned by Swedish-born German businessman Carl Lindström. Label scan courtesy of collector Georg Richter of Germany.

Design variations of this label in this decade (click on image to view page):

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