Universal Double Disc

Universal Double Disc (U.K.) / c. 1912

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Design: The block-serif lettering of the label name, which runs both above and below the spindle hole, is in strong contrast with the fluid lines of the cartouche above the spindle hole (which encloses the serial number), and shows the influence of Art Nouveau. The treatment of florets dividing the label name also appear on the Lyrophon label of the same era (right).

History: Another one of many labels of German origin that were marketed across Europe shortly before WWI. At the end of the 18th century, German industrialists were being actively enlisted to expand German cultural influence worldwide, in a conscious effort to rival the empires of Great Britain and France. Label scan courtesy of collector and musicologist Bill Dean-Myatt of the U.K.

Design variations of this label in this decade (click on image to view page):

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