Pickofall Record

Pickofall-Record (U.K.) / c. 1913

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Design: During the late 19th and early 20th centuries, working-class people began for the first time to have sufficient discretionary money to allow them to indulge in hobbies, record-collecting among them. Though industry executives had originally thought the best application for records would be in industry, sales soon proved that the future lay in popular music of the music-hall variety, as here.

History: Another German-made label for the British market. It is doubtful that the word 'Regent' on the phonograph indicates a relationship with the Regent label; rather, the label name lettering (and the style of illustration) reveals a common origin with the Jumbo label (perhaps 'Regent' is an oblique reference to Regent's Park Zoo in London, where Jumbo the elephant had once been a star attraction). Label scan courtesy of music researcher and collector Bill Dean-Myatt of the U.K.

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