Phonotype Record 2

Phonotype Record (Italy) / c. 1919

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Design: The trade mark shows the sun rising (or setting) over the sea, perhaps the Bay of Naples. The stub-serif lettering for the label name has been specially modified to fit (note the extended upper arm of the E and the tucked-in leg of the R). Also of interest are the spaghetti-like curlicues of the border, which has been given the same line weight as the lettering; perhaps this treatment was influenced by the artwork on the earlier label (right).

History: Founded in 1901 in Naples, Italy and still active (click here to visit their web site).

Design variations of this label in this decade (click on image to view page):

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