Little Wonder 1

Little Wonder Record (U.S.A.) / 1914

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Design: For the most part, a bold condensed sans serif style is used. The layout follows the usual style for the period, with the label name following the outer edge. On later paper labels the superfluous word 'Record' would be dropped.

History: Henry Waterson (in business partnership with Ted Snyder and the famous songwriter Irving Berlin) introduced these unsleeved 5 1/2 inch diameter mini-records in 1914; the line survived until 1922. The earliest Little Wonders (as here) were one-sided only, with the track information etched into the record surface. Marketed through dime stores at 10 cents each (less than a quarter of the selling price of regular 10 inch records), they sold by the millions. The artists were anonymous, probably to avoid the bother of royalty payments.


Design variations of this label in this decade (click on image to view page):


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