Design: The format and treatment is almost identical to the Beka Grand label. The depiction of a bulldog is pretty crude (it was likely 'lifted' from a Victorian-era book of natural history illustrated with wood-engravings). Perhaps the German producers of the label did not realize that 'John Bull' refers not to the British bulldog but to the caricature of a massively-built Englishman, usually shown wearing a top hat and Union Jack waistcoat.
History: A label made by the German Beka company, despite the claim to British manufacture. Bill Dean-Myatt of the U.K. writes: "John Bull is another unbelievably complex label to unravel. They drew their masters from Beka, as well as Favorite and Dacapo. It was produced for an unknown company that is thought to have sold gramophones and records from door-to-door and paid for on a weekly basis."