Favorite Record 7

Favorite Record (Germany) / c. 1910

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Design: The illustration shows a horse-race taking place across open country rather than along a flat race-track (compare similarities with The Winner, right), with the 'favorite' horse and rider taking the final jump over a stone wall, although the jockey is wearing coloured 'silks,' more typical of the track. The drawing and colouring, tastefully and artistically done via the lithographic process by 'M' (see bottom right of the drawing), shows the kind of effort that was now being put into visual appeal of record labels at the point of sale, so that customers would be more tempted to part with their money. Although the imprinting in the lower segment is done in the German language, the English words "German Comic" appear in the top line, as well as the words "reproduced in Linden" at the foot.

History: *Thanks for updated info to collector and musicologist Bill Dean-Myatt of the U.K., who writes: "There was no connection whatsoever between the Favorite and Winner labels. Winner, a product of the Edison Bell Record Company, was introduced in 1912 as a successor to the Bell Disc brand. Favorite was, in 1912, part of the Lindstrom Group." Label scan courtesy of collector Georg Richter of Germany, who writes: "The track featured here was recorded in 1907, but Ammre (see the lettering on the stamp) did not have its beginnings until 1909, so I would assume the record dates from about 1910."

Design variations of this label in this decade (click on image to view page):

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