Design: A shadowed 'Gothick' with blobby-serifed mock-medieval decorated initials. The baseline of the word 'Artiphon' follows a gentle arc, the letters retaining their vertical emphasis. The fat underlining swash was a popular graphic at this time.
History: Label scan courtesy of collector Georg Richter of Germany, who writes: "According to Horst H. Lange, author of Die deutsche 78er Diskographie der Hot Dance und Jazz-Musik 1903-1958, Artiphon (launched in 1919) was one of several labels owned by Hermann Eisner of Berlin. Others were Kaufhausmarke (a department store); Hertie (a chain store) Hermaphon (a very rare label); Kadewelt (KaDeWelt - 'Kaufhaus der Welt,' Berlin); Rensie (Eisner spelt backwards); and Goldora (offering reissues of Artiphon matrices)." He also notes that the crackle-finish image on this 17-cm record (which does not appear to be manufactured in shellac) is not printed on paper, and was perhaps done by the silkscreen process."