Design: British artist Francis Barraud did the original painting titled "Dog looking at and listening to a phonograph,' showing Nipper, a black and white terrier, being mystified by a voice coming out the horn of an Edison cylinder-playing machine. The painting was rejected by the Royal Academy of Art but was subsequently sold to The Gramophone Company, who bought it on condition that that the cylinder-playing machine be replaced by a disc-playing one. The painting went on to become one of the world's most instantly recognizable advertising logos.
History: By early 1905 the 'Monarch' name had been dropped, to be replaced by 'Victor Record,' as here. The 1906 copyright notice below (not linked with the record above), which began to appear on the reverse of single-sided records when space limitations made it impossible for so much text to be incorporated on the face of the label, is kindly provided by collector Georg Richter of Germany. It shows all the relevant patent copyright dates.