Patria-Record 1

Patria-Record (Austro-Hungarian Empire) / c. 1909

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Design: The word 'Patria' would generally translate as 'homeland' or 'fatherland,' thus appealing to patriotic sentiment among record-buyers. As noted below, the fox image relates to the name of the proprietor of the record company. The stylish 'morning glory' phonograph was likely the latest in audio technology at the time. The overall shape of the design is very similar to the 'chandelier' format, seen in the contemporary label designed for Kalliope (right), in which the outlined rose, a popular motif of the Jugendstil commercial art style, can also be seen.

History: Label scan courtesy of collector Gabriel Gössel of Czechosovakia, who writes: "Patria-Record obtained their masters from Kalliope Gesselschaft m.b.H. and others. One of the pioneers of Czech recording industry, Mr. Diego Fuchs ('Fuchs' translates as 'fox' in German) used different variations of labels for his pirate pressings (see also two following pages). For his pairing of a fox and phonograph, which bore comparison to the painting of Nipper listening to His Master's Voice, Mr. Fuchs was repeatedly sued by the Gramophone & Typewriter and Sister Companies (HMV), the legal costs eventually forcing him into bankruptcy."

Design variations of this label in this decade (click on image to view page):

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